Kent County Council
Fostering
Brand
ProjectFostering
Date
Feb 2025
Description
Kent County Council’s 'Fostering' campaign focuses on public awareness through a narrative-driven animated video. The production illustrates various supportive scenarios for children in care, placing diverse characters in domestic settings like kitchens and living rooms. Featuring graphic animation with clean linework and vibrant flat colors, the project utilizes warm lighting to build an approachable tone. The creative execution by AdSmart from Sky leans into accessible storytelling to communicate the everyday reality of fostering.
Style
Vertical, Commercial, Graphic
Techniques
Animation
Industries
Public Awareness
Context
Brand Film / Corporate Video
Associated creatives
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