Kent County Council
Fostering
Brand
ProjectFostering
Date
Feb 2025
Description
This animated video for the Kent County Council 'Fostering' campaign explores the emotional journey of a child transitioning through the foster care system. The narrative moves from moments of isolation to the warmth of a supportive domestic environment, focusing on themes of family connection and stability. Produced by AdSmart from Sky, the piece utilizes vibrant digital illustration to ground its storytelling in an approachable visual language. The animation leans into a clean, documentary-style approach to convey the realities of foster care with sensitivity.
Style
Documentary, Horizontal, Clean
Techniques
Animation
Industries
Public Awareness
Context
Advertising Campaign
Associated creatives
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