Kaffein: Brand Identity
Brand
Date
Sep 2022
Description
Kaffein presents a brand identity project within the beverage sector, centered on a minimalist design language. The visual system features clean white coffee packaging and stationery marked by bold typography, detailed product infographics, and distinct abstract geometric illustrations. Developed by Darling Visual Communications, the execution utilizes bright, even studio lighting to emphasize matte paper textures and crisp graphic layouts. The project incorporates typography-driven elements alongside a structured information design to categorize roast types and origins, maintaining a modern aesthetic across both physical packaging and collateral.
Style
Horizontal, Commercial, Clean, Minimalist
Techniques
Typography
Industries
Color
Pure White
Context
E-commerce / Product
Associated creatives
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