For their latest campaign, In Your Hands, Instagram leans into the intersection of digital music culture and urban lifestyle. The project centers on a group of young women engaging in DJ performance and collaborative dance, set against an architectural rooftop backdrop.
Produced by Revelator with creative leadership from DEPT® US, the live-action project utilizes natural light to frame the movement and energy of the talent. Post-production and VFX were handled by TBD Post to maintain a clean, vibrant aesthetic across the horizontal format.