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Instagram In Your Hands 2025

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For their latest campaign, In Your Hands, Instagram leans into the intersection of digital music culture and urban lifestyle. The project centers on a group of young women engaging in DJ performance and collaborative dance, set against an architectural rooftop backdrop. Produced by Revelator with creative leadership from DEPT® US, the live-action project utilizes natural light to frame the movement and energy of the talent. Post-production and VFX were handled by TBD Post to maintain a clean, vibrant aesthetic across the horizontal format.

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