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Instagram: First Game Nerves :15

Date

Aug 2024

Description

Instagram explores the pre-game ritual of young female athletes in 'First Game Nerves,' a 15-second spot highlighting the intersection of team camaraderie and digital connection. The piece follows players through locker room preparations and field-side anticipation, capturing the quiet tension before a match begins. Executed with a live-action, documentary-style approach, the film leans into a raw, lifestyle aesthetic. The narrative integrates digital communication cues against a backdrop of local sports facilities, emphasizing the role of social connectivity in youth athletics.

Style

Documentary, Lifestyle, Horizontal

Industries
Color
Royal Blue
Pure White
Background

Office

Context

Advertising Campaign, Social Media / Short Form Video

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