Model sitting on a wooden bench wearing a white long-sleeve top, taupe trousers, and black slide sandals in a park setting.

Close-up of two people embracing outdoors, one wearing a red tank top with a striped sweater tied at the waist, the other in a white top.

Model Ana Marín sitting on outdoor stone steps wearing a red tank top, navy blue trousers, and white sneakers.

Model in a beige double-breasted trench coat walking alongside another in a red tank top with a striped sweater tied at the waist.

Polaroid photograph of three fashion models lying together on green grass wearing casual spring outfits.

Rear view of a person braiding the long dark hair of a woman wearing a cream sweater against a pale blue ground.

Model seated on outdoor stone stairs wearing a beige long-sleeve top, cropped black trousers, and slide sandals for ICICLE.

Three models wearing relaxed casual fashion posing by a large stone monument in a sunlit grassy park setting.

Model Ana Marín smiling in a red tank top while standing with two people on a sunny city street for ICICLE.

Three fashion models in neutral knitwear and polo shirts posing on an urban rooftop overlooking a cityscape.

Three models standing on a rooftop terrace overlooking a sunlit city skyline, photographed from behind wearing casual minimalist clothing.

Model Ana Marín sitting on a wooden bench in a red tank top with a striped sweater tied at her waist for ICICLE.

Cropped polaroid photograph of three models seated side by side wearing light blue and neutral t-shirts with arms crossed on their laps.

Three models seated together on a low brick wall outdoors wearing casual t-shirts and trousers for ICICLE SS26 B Line.

Three models wearing relaxed casual separates seated on a blue outdoor court with white lines for the ICICLE campaign.

Model Ana Marín wearing a white long-sleeve crewneck shirt with an urban residential building in the background for ICICLE SS26 B Line.

ICICLE SS26 B Line 2026

About

For the SS26 B Line campaign, ICICLE leans into an aesthetic of quiet luxury, capturing the essence of modern urban connection through a distinctly editorial lens. Photographed by Mariona and Jaime, the project moves beyond traditional product staging, favoring candid interactions that feel both intimate and aspirational. The imagery celebrates a minimalist wardrobe, characterized by neutral palettes and tailored silhouettes, set against the backdrop of sprawling city skylines and quiet park foliage. With models like Ana Marín anchoring the series, the campaign utilizes natural light to soften the intersection of metropolitan architecture and human ease. The execution fluctuates between polished, contemporary portraiture and a more tactile, nostalgic quality, achieved through a blend of high-end digital clarity and analogue film techniques. From rooftop terrace vistas to quiet moments of shared conversation on stone benches, the project channels a relaxed lifestyle energy that feels authentic and grounded. By weaving together high-key lighting, 35mm film textures, and spontaneous, lo-fi snapshots, the SS26 B Line visually articulates the fluidity of daily life. The collection is presented not just as apparel, but as a wardrobe for the deliberate, quiet moments that define the contemporary urban experience, maintaining a cohesive thread of understated elegance throughout every frame.