ICICLE: ICICLE Fall/Winter 2025 Campaign
Brand
Date
Sep 2025
Description
ICICLE presents its Fall/Winter 2025 campaign, an editorial fashion series that highlights the brand’s focus on structured tailoring and refined silhouettes. Photographed by Nikki McClarron, the campaign leans into a minimalist aesthetic, utilizing expansive, dry grassy landscapes to provide an earthy backdrop for the season’s collection. The imagery features models Xinyue Guo and Daniel Awaridhe, captured in monochromatic cream, camel, and taupe layers. Through the use of soft natural light, the campaign emphasizes the tactile qualities of wool overcoats, knitwear, and structured outerwear. Styling by Virginie Benarroch centers on clean lines and draped elements, with hair by Pawel Solis and casting by Arthur Méjean.
Style
Lifestyle
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