ICICLE ICICLE Fall/Winter 2025 Campaign 2025

Description

Model Xinyue Guo is captured in profile against an open field of dry grass under an overcast sky for the ICICLE Fall/Winter 2025 campaign. She wears a tailored grey wool overcoat with structured lapels, layered with a sculptural, seamless taupe collar wrapped around the neck. Her long, straight dark hair falls straight down her back as she looks into the distance with a calm, neutral expression. The natural diffused daylight creates a soft, earthy palette and minimal aesthetic throughout the composition.

Style

Editorial, Vertical, Earthy, Minimalist

Techniques

Natural light

Industries

Designer Fashion

Color

Background

Meadow

Context

Advertising Campaign