Harry's 'Get Filthy Rich' campaign for the body care brand employs a cinematic, live-action approach to contrast contemporary shower routines with historical oil-drilling sequences. The commercial moves between a domestic, tiled setting and dusty landscapes populated by figures in period attire.
Produced by Golden LA with production services from Orange Films, the spot leans into a raw, high-production aesthetic. Music and sound design are provided by Sound United, while post-production and visual effects were handled by Golden LA and Kevin Gallagher.
