Harry's: Brand Film
Brand
Date
Jun 2024
Description
This brand film for Harry's chronicles the history of razor pricing through a narrative blend of live-action office sequences and historical archival footage. The piece juxtaposes patent diagrams and childhood photographs with contemporary dialogue to contextualize the brand's origins. The film leans into a documentary aesthetic, incorporating humorous illustrations and animation to detail industry pricing models. By contrasting monochromatic archival elements with clean, modern product visuals, the project creates a rhythmic visual identity for the shaving brand. Creative direction and agency production for this campaign were handled by Mythology.
Style
Documentary, Horizontal, Commercial, Clean
Techniques
Animation
Industries
Color
Jet Black
Pure White
Scarlet
Context
Brand Film / Corporate Video
Associated creatives
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