Who Is Sabato de Sarno? A Gucci Story is a documentary film exploring the appointment of the brand’s new creative director. Produced by Moxie Pictures, Supermarché, and Lumen Lab, the project captures the anticipation surrounding the transition through a montage of contemporary airport footage and archival imagery.
Utilizing a live-action technique with deliberate slow motion sequences, the film bridges the gap between historical archival photography and the current fashion cycle. The narrative is punctuated by dynamic title cards and a rhythmic sound design, weaving together press coverage and professional craftsmanship to frame the designer’s entrance into the house of Gucci.