Gucci presents the Monte Carlo Summer 2026 campaign, a series of images capturing a high-fashion aesthetic set against expansive ocean vistas. The work leans into a polished, editorial look, utilizing bright natural light to highlight the brand's latest collection of leather goods and apparel.
Photographed by Mark Seliger, the campaign features a diverse cast including Amelia Gray, Anok Yai, Tian Xi Wei, Elisabetta Dessy, Emma Koch, Kayako Higuchi, Felix Friedman, Ibrahima Kane, Samuel Watson, and NINGNING. Each frame prioritizes clean compositions that anchor the subjects within their coastal surroundings.