Greenies: Pill Pockets
Brand
Date
Jan 2025
Description
Greenies Pill Pockets presents a practical solution for pet medication through this animated commercial. Developed by agency Rockfish with animation by Studio AKA and Blacklist, the project uses a series of vignettes to illustrate the ease of administering pills to dogs in a home environment. The creative direction employs a graphic, minimalist aesthetic, utilizing clean vector lines and flat color fields. The warm, pastel color palette and lighthearted narrative approach frame the product within everyday domestic scenarios.
Style
Artistic, Humorous, Lifestyle, Horizontal, Clean
Techniques
Animation, Vector
Industries
Background
Solid Colour
Context
TVC / TV Commercial
Associated creatives
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