Giorgio Armani

Jul 2025

The Giorgio Armani F/W 25 social campaign presents a series of refined menswear portraits, capturing the collection's focus on fluid silhouettes and precise tailoring. Photographed by Giulio Rustichelli, the imagery highlights a minimalist aesthetic through high-contrast monochrome and clean high-key studio lighting. Featuring model Fares Ben M'barka, the campaign moves between introspective close-ups and full-length shots, utilizing architectural props and soft, diffused light to accentuate the texture of the garments. The production explores a contemporary editorial style, emphasizing the brand's sharp focus on menswear geometry and luxury accessories.

Vertical, Commercial, Monochrome, Clean

Soft Light

Luxury Fashion Houses

White Seamless

Advertising Campaign