Giorgio Armani
Blanche 2025
Brand
ProjectBlanche 2025
Date
Nov 2025
Description
Giorgio Armani presents Blanche 2025, a jewellery campaign that highlights a collection of floral-inspired pieces featuring white blossoms and light blue and pale green gemstones. The project balances high-jewellery portraiture with detailed product still lifes, utilizing a clean, minimalist aesthetic to draw focus to the intricate metallic settings and translucent stone facets. Photographer Giulio Rustichelli captures the collection across a series of studio images, featuring model Loane Normand. The execution employs a mix of hard light for graphic product clarity and polished beauty light to emphasize luminous textures.
Style
Vertical, Commercial, Clean
Industries
Jewellery
Color
Sky Blue
Background
White Seamless
Context
Advertising Campaign
Associated creatives
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