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Found: Brand Identity

Brand
Date

Jul 2025

Description

Found explores the intersection of editorial design and visual storytelling in their comprehensive Brand Identity project. The work centers on a series of custom publications and collateral that lean into a clean, minimalist aesthetic, utilizing precise typography and structured grid layouts. The project synthesizes graphic design with technical execution, integrating elements like 3D render / CGI components and detailed editorial layouts. Physical production plays a significant role, with the work featuring tactile elements such as exposed stitched spines, window cut-outs, and matte finish materials. Creative input includes graphic design by TM and 3D work by Found, reflecting a restrained, neutral color palette throughout the series.

Style

Horizontal, Clean, Minimalist

Techniques

Typography

Background

White Seamless

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