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Ford: Drive It 2020 - Escape

Brand
Date

Dec 2025

Description

Ford's campaign for the Escape, Edge, and EcoSport models frames the manufacturer's SUV lineup through a focus on safety and performance capabilities. The commercial leans into live-action technique to capture the vehicles in varied environments, from rain-slicked city streets to snowy winter terrain. Developed by agency GTB, the production highlights driver assistance technologies, including pre-collision assist and intelligent all-wheel drive. The visual narrative cycles between exterior motion shots and interior dashboard perspectives, supported by a soundscape composed by MAS-Music and Strategy.

Style

Horizontal, Commercial

Color
Jet Black
Pure White
Charcoal
Background

Street

Context

TVC / TV Commercial

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