Ford: Doors
Brand
Date
Jul 2025
Description
Ford presents 'Doors,' a commercial campaign highlighting the capability of its pickup truck line within heavy-duty industrial settings. The film transitions between diverse work environments, ranging from active excavation sites and misty forestry terrain to challenging, rocky riverbanks. Produced with a focus on rugged durability, the narrative follows workers managing professional equipment and site logistics. The piece employs a cinematic aesthetic, utilizing desaturated, cool-toned color palettes and live-action techniques to emphasize the tactile quality of steel and natural landscapes. Local Boy provided production services for the project.
Style
Horizontal, Commercial, Cinematic, Desaturated
Techniques
Slow motion
Industries
Color
Light Grey
Charcoal
Background
Street
Context
TVC / TV Commercial
Associated creatives
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.