Ford: Ford Digital Experience
Brand
Date
Oct 2026
Description
Ford presents the Ford Digital Experience in this commercial spot, highlighting the integration of advanced vehicle technology within a modern SUV. Directed by Brian Petchers with cinematography by Paul Theodoroff, the production captures the interior and exterior interface of the black SUV through a clean, live-action technique. The film focuses on user interaction with the dashboard screens and smartphone connectivity, set against a controlled studio environment. Taproot Pictures led the production with Josh Carrasquillo serving as executive producer, emphasizing the sleek design and high-tech features of the vehicle.
Style
Horizontal, Commercial, Clean
Industries
Luxury Automotive
Color
Jet Black
Navy
Background
Set-dressed
Context
TVC / TV Commercial
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