Ford: Charge Around the World
Brand
Date
Nov 2024
Description
Ford presents Charge Around the World, a documentary project capturing a global initiative focused on electric vehicle capability. The production, executed by Wrack Production, leans into a clean, minimalist aesthetic to track the journey across diverse environments. With creative input from Wieden and Kennedy London, the film adopts a straightforward documentary style that relies on high-contrast title cards and clear visual transitions. Post-production and VFX were managed by UNIT Studios to round out the technical delivery.
Style
Documentary, Horizontal, Clean
Industries
Context
Brand Film / Corporate Video
Associated creatives
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