Float
Scotland- Christmas
Brand
ProjectScotland- Christmas
Date
Feb 2025
Description
Float presents a holiday-themed commercial campaign centered on comfort and domestic utility. Set within a traditional home environment, the film explores the practical applications of the brand’s supportive pillows across various living spaces including the kitchen, bedroom, and living room. Developed by AdSmart from Sky, the production features a series of vignettes documenting the cushions in use for pregnancy, mobility support, and general relaxation. The aesthetic leans into a clean, warm visual language, emphasizing a cozy holiday atmosphere through natural lighting and residential decor.
Style
Horizontal, Commercial, Warm, Clean
Industries
Big Box Retail
Background
Living Room
Context
TVC / TV Commercial
Associated creatives
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