First Bus: First Leeds
Brand
Date
Jan 2025
Description
First Bus highlights the connectivity of Leeds in this community-focused campaign, showcasing the city's urban landscape and leisure culture. The project features a sequence of everyday moments, from canal-side activities to social gatherings at local markets, illustrating the accessibility of the region through travel and hospitality. Produced by AdSmart from Sky, the commercial utilizes live-action techniques and drone footage to capture the city's street life. The aesthetic relies on natural sunlight and a golden hour glow, paired with fast-paced editing to maintain an energetic tone throughout the montage.
Style
Horizontal, Commercial, Golden Hour
Techniques
Drone footage
Industries
Color
Navy
Charcoal
Pure White
Background
Street
Context
TVC / TV Commercial
Associated creatives
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.