FifthRow

Feb 2025

FifthRow presents a comprehensive brand identity system rooted in minimalist design and precise geometric structure. The project integrates a clean typographic language with a vibrant color palette of orange, purple, and neutral tones to establish a modern corporate presence. Through a series of motion graphics and static assets, the brand explores the intersection of financial data visualization and digital interface design. The visual execution relies on structured grids and modular layout principles to communicate complex information. Developed through a collaboration between Ashfall Studio for graphic design, Martin Egrt for motion, and Kryštof Ježek for 3D elements, the system utilizes 3D render and CGI techniques to bring corporate guidelines to life across both digital screens and physical collateral.

Horizontal, Commercial, Clean, Minimalist

Motion Graphics

Brand Film / Corporate Video