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Falconeri: FALCONERI Summer 2024

Date

Jul 2024

Description

The Falconeri Summer 2024 campaign highlights the brand's focus on fine knitwear and tailored design through a minimalist lens. Captured in a studio setting, the imagery balances commercial product focus with editorial poise, emphasizing garment textures and fluid silhouettes. Photographer Alessandro Burzigotti leans into a restrained aesthetic, employing both soft, diffused lighting and high-contrast monochrome treatments. Art directed by Cristina Ramirez with fashion styling by Michele Bagnara, the project features models Giulia Maenza and Boyd Gates in layered, tactile ensembles that range from striped separates to structured knit blazers. The work makes recurring use of clean studio sweeps and minimalist backgrounds to maintain focus on the craftsmanship of the apparel.

Style

Vertical, Editorial, Clean, Commercial

Color
Jet Black
Background

White Seamless

Context

Advertising Campaign

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