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Facebook: More Together

Date

Jan 2020

Description

Facebook’s More Together campaign captures a series of human-centric vignettes that illustrate the breadth of community connection across America. The commercial utilizes a live-action technique to weave together intimate scenarios, ranging from individuals settling into new homes to musicians performing in quiet moments. The cinematography leans into a cinematic aesthetic, shifting between the warm glow of sunset and moody night neon lighting. With music and sound design by Wave Studios NY, the project emphasizes a grounded tone through its varied collection of daily experiences.

Style

Horizontal, Cinematic, Clean

Context

TVC / TV Commercial

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