Facebook's 'It's Your World' campaign is a commercial spot that explores the intersection of physical living spaces and digital connectivity. The piece follows a protagonist as she engages with augmented reality overlays, moving from a sunlit, eclectic apartment to an outdoor urban setting.
Produced by Unicorns & Unicorns, the film uses live-action technique paired with integrated VFX to showcase virtual fashion and social experiences. With a score composed by MAS-Music and Strategy, the production leans into clean commercial framing and natural lighting to emphasize personal, connected experiences within the technology sector.
