Facebook: It’s Your World
Brand
Date
Dec 2025
Description
Facebook's 'It's Your World' campaign is a commercial spot that explores the intersection of physical living spaces and digital connectivity. The piece follows a protagonist as she engages with augmented reality overlays, moving from a sunlit, eclectic apartment to an outdoor urban setting. Produced by Unicorns & Unicorns, the film uses live-action technique paired with integrated VFX to showcase virtual fashion and social experiences. With a score composed by MAS-Music and Strategy, the production leans into clean commercial framing and natural lighting to emphasize personal, connected experiences within the technology sector.
Style
Vertical, Commercial, Warm, Clean
Techniques
VFX / visual effects
Industries
Color
Jet Black
Olive
Background
Bedroom
Context
Advertising Campaign
Associated creatives
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