Entre Pierre & Terre
Brand Identity
Brand
ProjectBrand Identity
Date
Oct 2020
Description
Entre Pierre & Terre introduces a cohesive brand identity for its artisanal cidrerie, developed in collaboration with Wedge. The project leans into a clean, minimalist aesthetic, balancing structured serif typography with expressive, hand-drawn ink illustrations of apple motifs and botanical patterns. Photographic work by Lawrence Fafard, complemented by styling from Evelyne Morin, documents the range through editorial imagery. The visual narrative transitions from studio shots of glass bottles arranged as floral vases to dynamic, warm-toned captures of the cider being poured, utilising an analogue film technique that emphasizes the brand's craft-focused nature.
Style
Horizontal, Clean
Industries
Alcoholic Beverages
Context
Advertising Campaign
Associated creatives
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