AUPALE
Brand Identity







Feb 2021
This brand identity project for Aupale Vodka establishes a clean, minimalist visual language across the brand’s product packaging and merchandise. The design centers on a refined glass bottle featuring a distinctive, textured crystalline base paired with bold serif typography and French descriptive copy. Execution includes a range of commercial product photography and 3D renders that highlight the clarity of the spirit and the structural details of the packaging, such as the matte metallic caps and embossed logos. Beyond the primary bottle design, the identity extends to secondary assets including branded cardboard packaging and canvas tote bags, all rendered with a consistent focus on soft lighting and negative space. Graphic design for the project was provided by Wedge.
Horizontal, Commercial, Clean
Alcoholic Beverages
E-commerce / Product