Emporio Armani
Power of You
Brand
ProjectPower of You
Date
Jan 2026
Description
Emporio Armani introduces its latest fragrance, Power of You, through a striking beauty campaign featuring Kendall Jenner. The creative execution leans into a commercial aesthetic, captured in a series of close-up portraits that highlight the scent’s packaging—a curved, red glass bottle accented with gold detailing. Defined by a refined visual palette, the campaign utilizes beauty light to accentuate the product against a deep gradient backdrop. The imagery maintains a clean and glossy finish, focusing on the intersection of portraiture and high-end fragrance marketing.
Style
Vertical, Commercial, Clean, Glossy
Techniques
Beauty Light
Industries
Fragrance
Color
Jet Black
Cherry
Gold
Background
Coloured Seamless
Context
Advertising Campaign
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