Emporio Armani

Dec 2024

Emporio Armani presents its EA7 golf collection, an athletic sportswear campaign set against the backdrop of a manicured golf course. The imagery, captured by photographer Matteo Giachetti, documents technical apparel including quilted puffer vests, long-sleeved performance polos, and tailored trousers. Featuring model Meriam Turki, the series emphasizes the functional design of the collection through clean, professional art direction. The production leans into natural light to accentuate the textures of the sportswear line. By placing the subjects across open fairways and putting greens, the visuals highlight the crossover between technical utility and luxury sportswear aesthetics. The campaign utilizes a warm, clean palette to frame the apparel within a professional athletic environment.

Vertical, Clean, Commercial

Natural light

Advertising Campaign