Emporio Armani: Dir. Mario Sorrenti

Jun 2025

Emporio Armani’s latest fashion campaign, captured under the direction of Mario Sorrenti, utilizes cinematic live-action techniques to showcase the collection's texture and silhouette. The production centers on high-contrast, low-key lighting that draws focus to the movement of garments against dark, architectural environments. Throughout the piece, the visual narrative relies on dramatic interplay between subjects, emphasizing sharp shadows and deep black levels within the color grading. The result is a bold, polished aesthetic designed for high-end fashion, highlighting both the garments and the distinct styling of the models.

Horizontal, Cinematic, Matte

Solid Colour

Advertising Campaign