El Trampolí
Brand Identity
Brand
ProjectBrand Identity
Date
Sep 2026
Description
The brand identity for El Trampolí brings a distinct artistic sensibility to the food and beverage sector. The visual system centers on expressive ink illustrations and fluid, cursive typography, grounding the brand's aesthetic in a tactile and minimalist framework. Designed by Jaume Serradelarca and Jordi Masdeu Studio, the project integrates illustrative work by Irati Peluaga across both collateral and product packaging. The application ranges from textured kraft-style boxes to glass wine bottles, utilizing clean studio lighting and monochrome graphic compositions to establish a consistent look and feel.
Style
Minimalist, Clean
Color
Jet Black
Pure White
Background
Black Seamless
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