El Corte Ingles
Treasure Island






Brand
ProjectTreasure Island
Date
Mar 2024
Description
El Corte Ingles presents Treasure Island, a fashion campaign that leans into rugged, coastal aesthetics. Captured by photographer Germán Gómez under the creative direction of Gorka Montagut Olasolo, the work documents a series of outdoor scenes set against volcanic terrain and churning ocean surf. The project utilizes analogue film techniques to frame its editorial narrative, emphasizing high-speed action and natural light. Through a mix of documentary-style coastal landscapes and structured portraiture, the collection highlights a versatile men's wardrobe within a stark, earthy environment.
Style
Editorial, Horizontal
Techniques
Analogue / film, Natural light
Context
Advertising Campaign
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