El Corte Ingles

Jun 2025

The Fall 2025 Woman Collection campaign for El Corte Ingles channels a refined, architectural aesthetic, grounding seasonal apparel within carefully curated minimalist interiors. Through a series of editorial portraits and still lifes, the campaign explores the interplay between tactile textiles—ranging from structured denim and suede to flowing knits and patent leathers—and clean, geometric environments. Photographer Silvia Ruiz and art director Laura Porras del Puerto utilize soft, natural light to emphasize the grain of wood, the coolness of concrete, and the warmth of terracotta accents. With model Sara Eirud, the imagery maintains a relaxed, contemporary posture, pairing coordinated sets and layered silhouettes with artisanal decor. The production consistently relies on clean composition and earthy palettes to frame the collection's seasonal textures.