Close-up split image of a female model wearing a blue denim jacket against a textured metal background with white overlaid text.

Model Paul Fontanier posing in a dusty ecru denim jacket in a split-frame portrait against a slatted metal background.

Close-up portrait of a woman with short brunette hair wearing a light blue denim collared shirt against a ribbed metal wall.

Lookbook collage of model Paul Fontanier posing in an ecru denim jacket and matching jeans against a metal slatted wall.

Fashion collage of model Alba Martin posing in a light blue belted denim jumpsuit and sneakers against a corrugated metal wall.

Collage of fashion editorial images featuring a model wearing a blue denim jacket and long skirt against a shutter door.

El Corte Ingles Denim Signal 2024

About

El Corte Ingles presents Denim Signal, a fashion campaign highlighting the versatility of denim through a series of structured studio portraits and editorial lookbook collages. The project focuses on material textures and garment construction, pairing classic blue, dusty ecru, and light wash denim pieces with minimalist industrial backgrounds. Captured by photographer Josep Moré under the creative direction of Gorka Montagut Olasolo, the imagery utilizes a consistent metallic backdrop of horizontal slats. The campaign incorporates clean commercial styling and a graphic approach to layout, featuring models Alba Martin and Paul Fontanier in a mix of portrait and full-length shots.