Brand
ProjectDenim Signal

El Corte Ingles Denim Signal 2024
Associated creatives
Tags
Description
A split-composition fashion campaign image featuring model Paul Fontanier for El Corte Ingles' Denim Signal project. The upper section highlights a close-up portrait of the model glancing to the side with an upturned collar, labeled with the bold white text 'PAUL'. The lower frame showcases the front profile of the dusty ecru denim trucker jacket with buttoned flap pockets and crossed arms, accompanied by the text 'DUSTY ECRU'. Both shots are framed against a cool-toned, horizontally slatted metal shutter backdrop with clean, balanced studio lighting.
Style
Vertical, Commercial, Clean, Graphic
Techniques
Soft Light
Industries
Menswear
Color
Beige (80%)
Background
Metal Texture
Context
Advertising Campaign