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Dunkin: The Biggest Deal

Brand
Date

Feb 2025

Description

Dunkin showcases its latest breakfast meal offerings in 'The Biggest Deal,' a fast food commercial that prioritizes high-energy product display. The campaign relies on saturated color palettes and warm lighting to frame menu items, set against vibrant orange and blue sky cloud backdrops. Produced by Schrom and Yacht Club, the spot utilizes live-action techniques integrated with VFX to highlight the scale of the brand’s coffee cups and breakfast sandwiches. The pacing is driven by fast-paced editing and bold typography to deliver the meal deal messaging.

Style

Horizontal, Commercial, Saturated, Warm

Techniques

VFX / visual effects

Industries
Color
Pure White
Burnt Orange
Background

Clear Sky

Context

TVC / TV Commercial

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