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Drax

Electric Vehicles
Brand
Date

Jan 2025

Description

Drax explores the practical transition to electric vehicle fleets in this focused project. The work centres on an in-car digital navigation interface, highlighting data-driven assessments of charging infrastructure and scheduling for business operations. Designed as a clean, modern commercial, the visual execution utilizes 3D render and CGI techniques. The interface presents a technical overview of electrification benefits for business fleets, maintaining a straightforward, digital-first aesthetic.

Style

Horizontal, Commercial

Techniques

3D render / CGI

Industries

Electric / EV

Context

Brand Film / Corporate Video

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