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Dove: Shower Sensor Case Study

Brand
Date

Jun 2025

Description

Dove explores the relationship between extreme winter weather and skin hydration in this documentary-style case study. The project examines how sub-zero conditions across Canada influence daily skincare habits, specifically focusing on the physiological impact of hot showers as a common coping mechanism. The narrative weaves together user-generated footage and real-time news broadcasts to ground the research in everyday experiences, supported by insights from a dermatologist. The production features agency creative from Edelman Canada, with Columbia Studios managing production, Grayson Music providing sound, and The Vanity handling post-production.

Style

Documentary, Horizontal, Clean

Industries
Context

Brand Film / Corporate Video

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