Dove: Evolution
Brand
Date
Sep 2024
Description
This behind-the-scenes documentary footage chronicles the production of the Dove Evolution campaign. The video offers an inside look at the studio environment, capturing candid moments as subjects prepare for the shoot against a neutral backdrop. The film utilizes a live-action technique and clean aesthetic to frame the campaign’s development. The production was overseen by agency Ogilvy Toronto, with Reginald Pike handling production, Vapor Music providing sound, and post-production work completed by Rogue Editorial and Soho.
Style
Documentary, Horizontal, Clean
Industries
Color
Pure White
Background
White Seamless
Context
Brand Film / Corporate Video
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