Domino's: Web
Brand
Date
May 2024
Description
Domino's examines the expanding culture of tipping prompts in this narrative-driven commercial spot. The film follows a customer navigating various service interactions, from supermarket checkouts to post-workout gym receipts and a final pizza delivery. Utilizing cinematic framing and natural lighting, the project leans into a grounded, live-action technique to observe modern transaction habits. The piece captures these relatable everyday scenarios through a consistent, focused lens.
Style
Horizontal, Cinematic
Industries
Color
Charcoal
Navy
Background
Living Room
Context
TVC / TV Commercial
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