Diesel
Diesel Holiday 2025 Campaign
Brand
ProjectDiesel Holiday 2025 Campaign
Date
Nov 2025
Description
The Diesel Holiday 2025 campaign, designed by Glenn Martens, presents a stylized studio tableau for the fashion label. The imagery features a camp-influenced holiday narrative centered on a Santa Claus figure, joined by models wearing pieces from the collection, including grey textured denim and light blue washed denim silhouettes. The commercial project was captured by photographer and director Conor Cunningham, with art direction provided by Christopher Simmonds. Set designer Rory Mullen constructed the festive log cabin backdrop, complete with traditional garlands and mantelpiece detailing, while the visual identity was shaped by the collaboration of fashion editor Ursina Gysi and a wider beauty team.
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