Diesel: Diesel F/W 2025 Campaign
Brand
Date
Sep 2025
Description
The Diesel F/W 2025 campaign, developed under the design direction of Glenn Martens, presents a series of portraits captured in a controlled studio environment. Photographer and director Johnny Dufort leans into a clinical aesthetic, utilizing a police height chart backdrop to frame a diverse cast of subjects. Art direction by Christopher Simmonds emphasises the juxtaposition of textures, ranging from glossy quilted outerwear to distressed tailoring. The production integrates movement direction by MJ Harper and set design by Max Bellhouse to ground the editorial imagery within a structured, clean visual narrative.
Style
Editorial, Vertical, Clean
Industries
Color
Chocolate
Charcoal
Jet Black
Background
Grey Seamless
Context
Advertising Campaign
Associated creatives
Glenn MartensDesigner
Johnny DufortPhotographer
Johnny DufortDirector
Ursina GysiFashion Editor/Stylist
Christopher SimmondsArt Director
Kiyoko OdoHair Stylist
Daniel SallstromMakeup Artist
Sarah SmallCasting Director
Lauren Michelle PiresManicurist
Max BellhouseSet Designer
MJ HarperMovement Director
Damian HurleyActor
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