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Dazed Magazine

Can't Catch Me Now
Date

Jun 2026

Description

In Can't Catch Me Now, a visual narrative featured in Dazed Magazine, the boundaries between high-concept luxury fashion and athletic performance are systematically dismantled. Captured through the lens of photographer Carlijn Jacobs, the series leans into a surrealist aesthetic that juxtaposes the precision of sportswear with the intricate tailoring of contemporary fashion. With astute fashion direction and styling by Imruh Asha, the project utilizes studio strobe lighting to maintain a crisp, clean finish, allowing the architectural silhouettes and unconventional textures—ranging from rigid protective gear and boxing gloves to delicate pleated dresses—to command the frame. The editorial minimalism is elevated by the precise artistry of hair stylist Laurent Philippon and makeup artist Lucy Bridge, whose work emphasizes the sculptural quality of each composition. Set designer Hella Keck provides a series of stark, monochromatic backdrops that ground the avant-garde ensembles, ensuring the focus remains entirely on the interplay of movement and form. Featuring Awar Odhiang as the central talent, the images channel a spirited, dynamic energy that feels both futuristic and distinctly grounded in the current fashion landscape. Through a combination of editorial portraiture and cinematic framing, this collection acts as a masterclass in styling, showcasing how diverse elements like metallic apparatus, cricket pads, and avant-garde headpieces can coalesce into a cohesive, high-fashion statement that challenges traditional notions of beauty and garment function.

Style

Editorial, Vertical, Vertical

Techniques

Studio strobe

Industries

Luxury Fashion Houses, Fashion

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