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Dacia

Lookers Chester & Stockport
Brand
Dacia
ProjectLookers Chester & Stockport
Date

Jan 2025

Description

This automotive commercial for Dacia, produced by AdSmart from Sky for the Lookers Chester & Stockport campaign, captures the Dacia Sandero across diverse environments. The film employs cinematic drone footage to frame the vehicle against architectural landmarks like dams and bridges, as well as expansive desert and coastal routes. The spot transitions between sweeping wide shots of the landscape and tight, live-action technique close-ups. These focus on the car’s exterior finishes, including grille detailing and water-repellent surfaces, before shifting to the interior navigation systems. The piece concludes with clear pricing and promotional information.

Style

Horizontal, Commercial, Cinematic, Warm

Techniques

Drone footage

Industries

Luxury Automotive

Color
Cobalt
Background

Sports Venue

Context

TVC / TV Commercial

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