Courrèges
Courrèges Pre-Fall 2025 Campaign
Brand
Date
Jul 2025
Description
Courrèges presents its Pre-Fall 2025 campaign, an editorial fashion project captured by photographer Sam Rock. Centered on model Mica Argañaraz, the series explores industrial environments, positioning the subject against stark towers of black audio speakers to contrast architectural geometry with fluid, relaxed poses. Creative direction is led by designer Nicolas Di Felice, with hair styling by Joseph Pujalte and makeup by Anthony Preel. The visuals lean into a cool, desaturated aesthetic, utilizing natural light and chiaroscuro techniques to establish a raw, atmospheric mood throughout the collection.
Style
Editorial, Vertical, Desaturated
Techniques
Natural light
Industries
Luxury Fashion Houses
Color
Pure White
Jet Black
Context
Advertising Campaign
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