Cornwall Air Ambulance: 2023
Date
Jan 2025
Description
Cornwall Air Ambulance's 2023 commercial project highlights the operations of the charitable air service through a 30-second broadcast spot. The piece centers on the organization’s red and yellow emergency helicopter, utilizing live-action technique and drone footage to capture the aircraft both on the ground and in transit over the rural landscape. Produced with creative direction from AdSmart from Sky, the commercial features a clean, direct visual style that emphasises the trust's mission. The narrative transitions from a technical countdown sequence to dynamic aerial cinematography, framing the service within the context of its local impact.
Style
Horizontal, Commercial, Clean
Techniques
Drone footage
Industries
Color
Crimson
Lemon
Pure White
Background
Carpark
Context
TVC / TV Commercial
Associated creatives
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