Converse, Daily Paper
Homecoming
Brands
ProjectHomecoming
Date
Nov 2024
Description
The Homecoming project marks a collaborative sportswear and fashion campaign between Converse and Daily Paper. Directed by Visie Admin with representation by Divine Studio, the film explores cultural connection and community through a series of evocative, observational vignettes. Set against a variety of environments, the piece captures subjects across coastal vistas, urban streetscapes, and traditional courtyards. The aesthetic leans into a cinematic, live-action technique, utilizing warm, grainy visuals and rich colour grading to establish a distinct sense of place.
Style
Horizontal, Cinematic, Warm, Grainy
Techniques
Analogue / film
Industries
Sportswear
Color
Navy
Jet Black
Background
Docks
Context
Brand Film / Corporate Video
Associated creatives
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