Converse: Make it You
Brand
Date
Mar 2025
Description
Converse leans into a gritty street aesthetic with the 'Make it You' campaign. Produced in collaboration with Stereo Creative, the video project captures a series of models in a smoke-filled studio environment, highlighting contemporary apparel and classic footwear. Featuring fast-paced editing and moody, clean lighting, the visual narrative integrates bold typography to frame the dynamic movement. The project serves as a commercial exploration of style, emphasizing textured silhouettes through professional art direction.
Style
Horizontal, Commercial, Gritty, Clean
Industries
Background
Set-dressed
Context
Advertising Campaign, TVC / TV Commercial
Associated creatives
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