Converse
Rule Summer - Baby Queen
Brand
ProjectRule Summer - Baby Queen
Date
Mar 2025
Description
Converse partners with artist Baby Queen for the Rule Summer campaign, a vibrant fashion film project produced by agency Stereo Creative. The work leans into a nostalgic aesthetic, utilizing warm golden hour lighting and cinematic techniques to capture an energetic summer party atmosphere. Dynamic sequences transition between intimate portraiture and high-energy crowd scenes. The footage features detailed styling, highlighting high-top sneakers, graphic apparel, and metallic accents throughout the live-action edit.
Style
Horizontal, Cinematic, 1980s, Golden Hour
Industries
High Street Fashion
Color
Pure White
Gold
Jet Black
Context
Advertising Campaign
Associated creatives
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